10 Resourceful Things You Can Do With A Product That Doesn't Sell

© 2005 by Larry Dotson

1. Sell the reprint/reproduction rights to the product.
You could make money selling other people the rights
to reproduce and sell the product. People are always
looking for new products to sell.

2. Giveaway the product for free from your web site.
Just because it won't sell doesn't mean people won't
visit your web site to get it for free. They may see
another product you sell and buy that one.

3. Try auctioning off the product at an online auction.
You may make part of your investment back. If you're
lucky, you may even make a profit because people
sometimes get into bidding wars and will bid a higher
price than the product is worth.

4. Use the product as a free bonus for another product
you sell. This will increase the perceived value of the
product you're selling. People will feel they're receiving
more for less.

5. Contact businesses with the same target market and
see if they would be interested in using your product as
a free bonus for their product. You could place your ad
on the product and get free advertising.

6. Sell your product to businesses at wholesale cost as
a promotional product. Businesses are always looking
for products they can giveaway to their customers with
their advertising on the product. You could make part
of your investment back.

7. Barter your product to other businesses for things
you need for your own business. You could trade for
their products or services. This will save you money
and help make up for your profit loss.

8. You could create an online contest so people could
win your product. This will attract traffic to your web
site. You also could get free advertising by listing it on
online contest directories.

9. If you decide to giveaway the product for free, allow
other people to giveaway the product for free. Place
your web site ad on the product. This will spread your
advertising and attract even more people to your site.

10. Ask businesses with the same target audience if
they would be interested in combining your product
with their product. You could then sell them together
as a package deal and split the profits. You may have
better results selling your product this way.
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