Review - Adwords Dominator
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Review Date 26-11-2005
Have you had one of those days when you just could not be bothered to log into your AdWords account because of all the hassle of the slow loading pages and the unintuitive interface? Let's face it, Google have not made it easy for the serious Adwords user to get at the information they need quickly and easily.
A few months back, Google gave programmers the tools they needed when they released the Google API. This is code that programmers can use to access the Google Adwords data.
Goran Nagy & Chris Lee of Keyword Analyser fame jumped on the opportunity, and created an Adwords desktop management tool. They wanted to create a software tool that gives you complete access to your Adwords campaigns from the luxury of your computer desktop. No more logging into the clumsy Google Interface.
That is the idea behind Adwords Dominator. It's a pretty tall order, so how does the software live up to the expectation?
This software rocks!
Click to watch a demo video of Adwords Dominator in action.
(Opens in a new window, and video link is at top of page).
Adwords Dominator has an intuitive interface, and believe it or not, all of the information from all of your Google ad campaigns is displayed on a single multiwindow screen. The software has built-in graphing capabilities to show you at a glance the trends for any of your data.
You can download all of your data from Google without ever having to log in, and Adwords dominator will show you the complete history of all the ads you've ever created.
Goran and Chris have developed their own Adwords efficiency indicator that shows you at a glance which ads are doing okay and which ones need some work. Linked in with this is a superb feature that tracks all of the changes you make to your ads. When you make a change it is marked on your graph so that in the next few days you can see what effect those changes had on the performance of your ads. Testing and tracking visually like this is a stroke of genius. You can see at a glance whether an ad change had a positive effect or a negative effect.
Adwords dominator does so much more. It is a complete toolbox for Adwords users. Besides all of the innovative features, it also provides the tools you require for standard procedures.
Basic features include: Add Campaigns , Edit Campaigns, Delete Campaigns, Add Adgroups, Edit Adgroups, Delete Adgroups, Add keywords, Edit keywords, Delete keywords, Direct import of keyword lists from keyword research tools, Add new Ads, Edit Ads, Rotate Ads, Campaign reporting data, Adgroup reporting data, Keyword reporting data, Ad history, Graphs, Fast download and upload .
Adwords dominator uses Google's own API so there is no worry about Google blocking the software.
Adwords dominator unleashes power. No more slow and unintuitive ad management in your web browser. This software takes the hassle out of Adwords management. Do your work, and then let Adwords Dominator upload your changes.
This really is Adwords the way it should have been from the start.
Adwords dominator contains over 40 filters querying your data. You can find out everything and anything about your Adgroups and campaigns, so you can make good business decisions.
Adwords dominator is a huge timesaver. These guys have a great insight into what Adwords users need and have put together a flawless solution.
As if the software is an enough, there are two great bonuses.
The first is a 90 minute "Keyword Master's Course" video, and the second is a report entitled "winning at the Adwords game".
If you use Adwords, then I highly recommend you buy Adwords dominator. I give it my highest recommendation and a maximum 10 out of 10.
